PhoCusWright's Innovation Subscription
Innovation is what drives the travel industry. Companies leverage the Internet, online distribution, mobile and other technologies on a daily basis. Fresh ideas, business models and technology solutions are continually changing the nature of how travelers of the world search, shop, buy and consume travel products. Built for sales and marketing executives, The Innovation Edition delivers groundbreaking research, analysis and commentary on the most impactful changes in the travel marketplace: the products, solutions and thinking that are driving innovation in travel today and beyond.
What is The Innovation Edition?
The Innovation Edition brings you the future of travel innovation and technology. In the past, GDS, Internet distribution, mobile and social media have all been the next "big thing" in travel. PhoCusWright continually surveys the travel landscape for the next wave of innovations and is often the first to offer a detailed understanding of its impact on the travel industry. The Innovation Edition helps you understand the implications of new technologies on your company and the travel industry as a whole.
Article Types
Report: Topic-driven article containing complete product description, technical implementation and analysis, market insights and vendor information.
Profile: In-depth company profile/case study containing technology timeline, implementation,technical analysis, key success factors, major challenges and future plans.
Data Point: Comparison of competitive products, services and vendors.
Analysis: Perspective on issues and events shaping the technologies of travel and their implementation.
Innovation Profile: Detailed analysis highlighting innovative travel products and/or companies.
Point of View: Interview with key travel technology executives.
Spotlight: Topic-driven article containing complete product description, technical implementation and analysis, market insights and vendor information.
Article Topics
| Cloud Computing | Direct Connect Technology |
| Airline Group Bookings & Management | Consumer Travel Technology Trends |
| Marketing & Technology Connections | The Mobile Internet |
| Twitter & the Travel Value Chain | RFID and Near Field Communications |
| Analytics & Social Media | GDS Innovation |
| Travel Distribution Channel Expansion | In-Destination Services |
| Ancillary Content | Viral & Cross Channel Marketing |
| Merchandising, personalization and recommendation | Predictions & Trends |
Why PhoCusWright?
PhoCusWright is the most credible and quoted source for data, information and analysis in the travel, tourism and hospitality industry. Our analysts and researchers are sought after by travel suppliers, intermediaries, associations and corporations around the world for speaking engagements, consulting projects, custom research and critical assessment. PhoCusWright's team is focused specifically and solely on the travel, tourism and hospitality marketplace and our research is accessed and used by thousands of people at hundreds of companies around the world on a daily basis.
