PhoCusWright Team
Our team draws from a wide variety of experience in the travel and research fields.
Cees Bosselaar Director, Business Development and Destination Analyst
As director, business development, Mr. Bosselaar is responsible for the expansion of PhoCusWright's industry standard syndicated and custom research business. In addition, Cees specializes in destination marketing and helping DMOs worldwide formulate and hone successful strategies. Cees joined PhoCusWright in February 2007 and is a 20-year veteran in the travel industry. He has wide-ranging, global experience in the air, hotel, car, cruise, and DMO segments. Prior to joining PhoCusWright, Cees served as vice president, marketing and sales in the international division of StarCite, the global meeting and event management company. Other previous positions were vice president, business development at Uniworld (Luxury River Cruises) in Los Angeles and director, North America for the Netherlands Board of Tourism in New York. He holds a BS degree in Marketing from the Hogeschool van Arnhem en Nijmegen (The Netherlands) and an MBA degree in International Management from the Golden Gate University, San Francisco.
Trish Buyer Financial/Operational Controller
Ms. Buyer is responsible for all finance and administration functions within PhoCusWright. She has over twenty years' experience in operations and accounting management. Prior to joining PhoCusWright, Trish oversaw retail operations for the Ethan Allen organization. She graduated from the College of William and Mary with a BS in Mathematics and received her MBA in Accounting from Western Connecticut State University. Trish resides in Sherman.
Kimberly Campetti Manager, Events
Ms. Campetti joined PhoCusWright in 2004 as a database coordinator and office manager. In her current role, Kimberly has many responsibilities, including managing the development of the conference programs and coordinating the speakers at each event. Prior to PhoCusWright, Kimberly attended Western Connecticut State University and graduated with a BA in Marketing. When she's not working, Kimberly enjoys traveling. She currently splits her life between living in Sherman, CT and New York City.
Pam Carey Senior Manager, Marketing
As manager, marketing, Mrs. Carey keeps PhoCusWright's communications with the outside world rolling. Pam's many responsibilities include website upkeep, liaising with the creative agency and advertising vendors, managing the development of marketing materials and messages, distributing information, coordinating communications so that clients keep abreast of new reports and happenings at PhoCusWright. She does a great job in keeping the multiple tasks for each project organized and on time to better serve all client needs. Pam enjoys the opportunities to improve her skills - and learn many new ones - at PhoCusWright.
Elizabeth Cepeda Manager, Research Operations
As manager, research operations, Ms. Cepeda oversees the editing, production, and scheduling process for publications and maintains analyst relations. She has a BA in English and Communications from Seton Hall University in New Jersey and holds an MS in Tourism and Travel Management from New York University. Elizabeth lives in the New York City metro area.
Pete Comeau Senior Director, Research Sales
Mr. Comeau joined the PhoCusWright team in November, 2007. As director, sales, Pete is responsible for growing PhoCusWright's syndicated and custom research sales, focusing on intermediaries, technology companies, and media companies. He is also assigned to further increase PhoCusWright's growing brand awareness through research and report sales to companies within the financial service industry, including investment banks, venture capital firms, hedge funds and consultancies. His mission is to introduce PhoCusWright to global companies who have an investment in the travel, tourism and hospitality industry in order to increase their ability to achieve their long term strategic objectives. Comeau has worked in the travel and hospitality industry for over 10 years, most recently as a relationship manager at Orbitz Worldwide in Chicago, where he assisted in growing and managing accounts for the white label division. Prior to Orbitz, Comeau was the sales manager at Moguls Mountain Travel, a ski tour wholesaler in Boulder, CO. He helped design, implement and maintain four reservation systems during his tenure and managed and mentored a team of successful sales agents. Comeau holds an MBA from Daniels College of Business and graduated magna cum laude from Bowdoin College with a degree in government and economics.
Debra Cortese Manager, Events
Ms. Cortese joined PhoCusWright in 2005 after tagging along as a helping hand at the 2004 conference in Hollywood. Debbie coordinates every aspect of each event sponsorship and exhibition - from concept to deliverables. Debbie works tirelessly to ensure that clients' needs are met and that their experience as a PhoCusWright sponsor/exhibitor is a positive and seamless one. Prior to her current position she was a certified marketing representative for A Second Opinion in New Jersey where she lives with her husband and two teenage daughters.
Marcello Gasdia Analyst, Consumer Research
Mr. Gasdia joins PhoCusWright with a background in applied market research. With an emphasis on quantitative methodology, Marcello applies skills that are fundamental to PhoCusWright's consumer research projects including research design and implementation, statistical analysis and meaningful dissemination. Marcello holds an MS degree in Applied Social Research from the City University of New York: Hunter College where his research focused on consumer behavior and the impact of technology on service sector markets.
Lori Harris Senior Manager, Event Client Services
Ms. Harris plays a central role in executing an unparalleled event for PhoCusWright customers. Registration system coordination, customer interface, Web page development, press requests, on-site coordination and post event duties are just snapshots of Lori's responsibilities. She assists clients from the beginning of the relationship until the conclusion of the event. No stranger to the travel industry, Lori previously held a management role at Continental Airlines. She lives in Sherman, CT with her three sons.
Davian Hoffman Director, Syndicated Research Services
Ms. Hoffman joined PhoCusWright in the fall of 2007. In her current role as director, syndicated research services, Davian works to develop and maintain relationships with PhoCusWright Research subscribers. She also works on projects related to improving PhoCusWright syndicated research offerings. Prior to PhoCusWright, Davian most recently worked for Moguls Mountain Travel (a Colorado-based custom ski tour operator) and Event Design Group (event planning and production). She counts travel as a particularly fulfilling interest. Davian achieved a personal goal of visiting 30 countries by the age of 30. She has a BA in Art History from the University of Rochester, and currently resides in New York City with her Boston Terrier, Milton.
Colie Hoffman Senior Research Editor
Ms. Hoffman joined the PhoCusWright team in 2007 as a research associate and editor for company publications. Colie has over a decade of writing, editing and research experience. She holds a BA from the University of North Carolina at Chapel Hill, an MA in English from North Carolina State University, and an MFA in poetry from Hunter College. Colie lives in Millbrook, New York.
Carol Hutzelman Senior Vice President
Ms. Hutzelman helped create PhoCusWright and has been integrally involved with the firm since its inception in 1994. She serves as the senior vice president and has been responsible for growing company events. Under her leadership, the signature PhoCusWright Conference has become the travel industry event of the year. Before PhoCusWright, Carol spent seven years in investment banking marketing, and then switched careers to join the Wolf family lighting manufacturing business. She holds an MBA from New York University's Stern School of Business and a BA from Duke University.
Viren Jain Senior Manager, Business Development, Asia Pacific
Virendra is responsible for sales of PhoCusWright's products and services in Asia Pacific. Prior to joining PhoCusWright, Virendra served as the head, marketing and press relations for leading training institutes in India. He holds a Bachelor's degree in Computer Science from Holkar Science College (India) and an MBA with dual specialization in Marketing (major) and Finance (minor) from DAVV University (Indore).
Deepak Jain Research Associate
Mr. Jain serves on PhoCusWright's Asia Pacific team. His research and analytics skills make him an essential part of many research projects including PhoCusWright's Emerging Online Travel Marketplace in China, \r\nPhoCusWright's Social Media in Travel, PhoCusWright's Indian Online Travel Overview and more. Deepak is an engineering graduate from Bhopal University and also holds post graduate diploma in advanced computing.
David Juman Senior Manager, Editorial and Content Development
Mr. Juman is a publishing and online content management specialist with broad experience in business writing and editing, editorial strategy and product development. In addition to having held editorial positions with Simon & Schuster and several business publishers, David was managing editor of the Official Tour Directory and has provided editorial consulting services to numerous companies in the U.S., the U.K., India and elsewhere. He writes and edits a variety of PhoCusWright materials, including articles, reports, white papers, presentations, press releases and other corporate communications. David has a Bachelor's degree in Psychology from Cornell University, and is currently based in New York City.
Florence Kaci Director, Sales, EMEA
Based in London, Ms. Kaci heads research sales for Europe, the Middle East and Africa, spreading knowledge of the company's products and services, and creating partnerships. Florence speaks at a variety of industry events across Europe and Eastern Europe on travel distribution trends that are changing the way consumers search, shop, buy and share travel. Prior to joining PhoCusWright, a position with REZSolutions - soon to become Pegasus Solutions - brought Florence from France to London. She held various hotel and distribution roles within Pegasus dealing with implementation, in-service delivery, sales, account management, increasing the Internet distribution channels portfolio and transaction volume, and connecting hotel groups in Europe with OTAs to improve partnerships. Most recently, Florence was director, sales and account management (supply and demand) for the EMEA region with Pegasus. Florence's previous experience includes Starwood in Paris, a hotel group in Mauritius and the French Tourism government office in New York City. She holds an MBA in tourism (management) from the ESCAET.
Chetan Kapoor Research Associate
Mr. Kapoor joined PhoCusWright as a research associate in APAC to fulfill his desire to track online travel trends firsthand. Prior to joining PhoCusWright, Chetan reported on various aspects of the industry for nearly three years, including attending a number of local and international trade shows, conferences and interviewing key people of the trade, and was a journalist for Express TravelWorld, a leading Indian travel trade publication. A Bachelor of Mass Media graduate from the University of Mumbai (Bombay), Chetan enjoys jogging and has participated in the Mumbai Half Marathon since 2008. His other interests include meeting new people, discovering new cultures and cuisines, photography, reading up on social media and new technologies, treks and, of course, traveling.
Eugene Ko Manager, Digital Marketing
Mr. Ko has taken on various roles at PhoCusWright; he has interned for the research and events departments, assisted the database and sales teams and worked on a number of marketing projects. In his newest role as manager, digital marketing, Eugene focuses on customer engagement via the digital space. He is the talent behind the video, social media campaigns and other online marketing projects. Eugene is a New York University graduate with a BS in Hospitality and Tourism Management. He loves exploring the culinary options of his New York City neighborhood, and supports Philadelphia sports teams.
Jennifer Lavenhar Senior Manager, Event Sales
Ms. Lavenhar joined the PhoCusWright event sales team in April 2010. She has extensive experience in the conference sponsorship industry and has honed her skills with fortune 500 companies. She is responsible for opening dialogues with new clients and developing business opportunities for The PhoCusWright Conference. Ms. Lavenhar moved to PhoCusWright after seven years as the sponsorship director with Euromoney/IMN and previous client related and marketing roles. She splits her time between her home office and PhoCusWright's NYC and Sherman offices. Jennifer shares her life with her husband and two young boys, who all love to travel. She studied Theater at UMASS and Art History/Media Studies at NYU.
Bing Liu Senior Analyst, Consumer Research
With over a decade of experience in consumer and marketing research, Mr. Liu contributes his expertise to customer engagement, segmentation and decision process analysis for PhoCusWright's research publications and custom client engagements. Before joining PhoCusWright, Bing worked with Gallup Inc. in Southern China as director of consulting and research analytics, helping clients develop marketing strategies and consumer insight. Prior to that role, he was with Gallup in California as senior research analyst, designing and implementing consumer studies across different industries and geographies. Bing holds a MS degree in Survey Research and Methodology from University of Nebraska.
Tahnee Perry Director, Marketing
Ms. Perry is responsible for the success of a number of projects including PhoCusWright research and The PhoCusWright Conference. Tahnee leads the marketing team and guides their efforts to implement innovative campaigns. She is also responsible for product and website analysis, marketing automation and digital technologies. Prior to PhoCusWright, Tahnee spent eight years working with the Aspen/Snowmass ski resort - first as the senior sales manager for the Aspen Skiing Company and then as the director, marketing and technology at Stay Aspen Snowmass. In both roles, she developed innovative sales and marketing efforts and aligned community efforts to increase skier numbers. Tahnee graduated from the University of Canberra in Australia with a BA in Communications and moved to the United States in 2002. She now lives in Brooklyn and runs most days in Prospect Park.
Cathy Plummer Senior Director, Event Sales
Mrs. Plummer joined PhoCusWright in 1999 as a part-time associate in the accounting department. In 2000 Cathy came on board full-time to the events team. In her current position as senior director, event sales, she helps develop, manage and execute sales activities and manages product inventory for the company's conferences. Prior to joining PhoCusWright, she worked in the commercial construction and restoration industry while raising a family. Cathy graduated from Upsala College with a BA in Finance and Business Management.
Douglas Quinby Senior Director, Research
Mr. Quinby is a travel industry veteran who enhances PhoCusWright's research team with his keen insights, diligent analysis and industry relationships. As senior director, research, he is a key contributor to The Global Edition, Special Projects, and other research products. Douglas has been contributing to and designing PhoCusWright research as leisure travel analyst for many years, including PhoCusWright's U.S. Online Travel Overview, Travel Agency Distribution Landscape, Vacation Rental Marketplace: Poised for Change, Social Media in Travel and Asia Pacific Online Travel Overview. In addition to providing strategic research, communications and marketing services to leading travel technology companies, Douglas has served as director of marketing and communications for Atinera and as packaged travel and technology editor for Leisure Travel News. His articles have appeared in Travel Weekly, ASTA Agency Management and Travel Counselor magazines. Douglas also conceived and oversaw Travel Technology News, a supplement to Leisure Travel News devoted to technology and the Internet in the leisure travel industry.
Maggie Rauch Research Analyst
Contributing to syndicated reports, Special Projects and custom research, Ms. Rauch's reporting background, writing ability, industry knowledge and international experience are a great asset to PhoCusWright's global research. Maggie has a decade of experience in journalism and travel industry reporting. Most recently, she was part of the China TravelDaily team and has also served as Beijing correspondent for TTG Asia, a leading travel trade publication in the region. Before heading off to China to learn Chinese and live there as a journalist for several years, Maggie spent five years working in editorial roles for Incentive and Meeting News. She holds a Bachelor's degree in magazine journalism from Northwestern University Medill School of Journalism.
Cat Reith Account Manager
Ms. Reith assists the research team with project management. She works with the analysts to help produce final deliverables that are up to PhoCusWright's high standards. Her previous positions include director of sales with On Location Tours, where she managed all group and wholesale accounts for the company; and senior account manager with John Wiley and Sons, where she sold and maintained the WileyPLUS homework management program. Cat completed her undergraduate degree in Communications and her MS in Tourism and Travel Management at NYU. After ten years in New York City, she decided it was time to make a big change and now resides in Colorado - closer to the ski slopes.
Carroll Rheem Senior Director, Research
Ms. Rheem contributes in-depth market reports, survey findings, and analysis for PhoCusWright's Global and European Edition Research Subscription, Special Reports and custom client needs in her role as director, research. As the author of PhoCusWright's Consumer Travel Report and Going Green: The Business Impact of Environmental Awareness on Travel, one of her core areas of focus is consumer research. Carroll also leverages her experience in hotel distribution for publications including PhoCusWright's U.S. Online Travel Overview, and oversees content for the PhoCusWright Research Subscription: European Edition. Prior to joining the team, Carroll spent six years working for Starwood Hotels and Resorts Worldwide in various positions encompassing hotel operations, sales and global online distribution. She holds a Master of Management in Hospitality from Cornell University and a BA in Economics from New York University.
Bruce Rosard Vice President, Sales and Marketing
As vice president, sales and marketing, Mr. Rosard is responsible for the sales growth of PhoCusWright's research, consulting and events line of businesses. Bruce also leads the marketing team and is responsible for managing the PhoCusWright brand both online and offline. He is also responsible for business development, primarily establishing relationships with trade associations, media companies and other synergistic partners that will benefit PhoCusWright's bottom line. Bruce's mission is to introduce travel, tourism and hospitality firms worldwide to PhoCusWright and to work with those firms to increase their ability to achieve their long term objectives. Prior to PhoCusWright, Bruce was founder, president and CEO of Moguls Mountain Travel (Boulder, CO), a ski tour wholesaler and pioneer in the e-commerce travel market. After establishing the company's first website in 1994, he architected the development of KARS, a proprietary online booking and tour management system. He is also credited with creating long-term strategic alliances with major online travel providers and was a founding and long-time board member of SkiTops (the Ski Tour Operators Association). Bruce is a magna cum laude graduate of the University of Connecticut with a BS in marketing.
Cathy Schetzina Director, Communications and Senior Research Analyst
Ms. Schetzina plays dual roles on the PhoCusWright team, contributing to both marketing and research efforts. As director, communications, Cathy oversees marketing communications for all PhoCusWright products, provides writing leadership, and manages the company's public relations strategy. As senior analyst, Cathy contributes to a range of research efforts as author and editor, including PhoCusWright's Online Traffic and Conversion Report, and PhoCusWright's Mobile: The Next Platform for Travel. Cathy joined PhoCusWright in 2005 to launch The PhoCusWright Research Subscription: Technology Edition (now The Innovation Edition). Cathy gained travel industry expertise as editor of the trade newsletter, Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received her MA in English from North Carolina State University, where her research focused on technology and culture.
Diane Shuart Director, Research Operations
Mrs. Shuart joined PhoCusWright in 1998 to assist in building the company's internal processes. As director, research operations, Diane maintains efficiency by ensuring clients' custom research needs are met from concept to deliverables. She coordinates and supports analysts' activities across all aspects of the research cycle. Living in New Jersey with her husband and two children, Diane is very involved in her community.
Lorraine Sileo Vice President, Research
Lorraine Sileo is vice president, research, at PhoCusWright Inc., a division of the company she launched in 1998. PhoCusWright's global marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. She is quoted frequently in consumer and trade media and has authored numerous publications (including PhoCusWright's U.S. Online Travel Overview reports. Lorraine has testified at hearings held by the National Commission to Ensure Consumer Information and Choice in the Airline Industry, charged by Congress to examine the impact of online distribution on the travel industry. Lorraine was previously an adjunct professor at New York University's Graduate Center for Hospitality, Tourism and Sports Management. She has analyzed the business and consumer electronics marketplace for various publications and media companies for over 20 years.
Haruo Ushiba Director and Senior Analyst, Japan
With more than 40 years of experience in the Japanese travel industry, Mr. Ushiba will broaden PhoCusWright's reach into Asia. Along with analysis of the Japanese travel marketplace, Haruo will also increase PhoCusWright's brand awareness in the region with syndicated and custom research sales. He is a founding member of the Japan Aviation Management Research (JAMR), whose aim is to look into the future of the airline business as it enters a new era of globalization. Haruo has been in various management positions with JAL Group throughout his career. He holds a BA in Commerce from Keio University.
Philip Wolf Founder and Chairman
Years ago, a lonely entrepreneur embraced the controversial idea that quality of information would differentiate winners and losers in the then-burgeoning information age. That entrepreneur was Philip Wolf; the year was 1994. The company he founded, PhoCusWright Inc., is now the premier source for travel, tourism and hospitality intelligence, and nearly every industry presentation has at least one slide that says, "Source: PhoCusWright." He began his travel career in May 1989 heading a small agency. After two decades of analyzing and scrutinizing market trends, Philip has built a brand around his trademark catchphrase: "Strategically correct, not politically correct." He is the architect of the annually acclaimed PhoCusWright Conference and has taken the stage one-on-one with many of the industry elite. A sought-after speaker around the world, he has addressed audiences on five continents and is frequently quoted in consumer and trade media. Philip was named to Travel Weekly's "Club 33: The Most Influential People in the Travel Industry." Formerly an adjunct professor at NYU's Graduate Center for Hospitality and Tourism, he is currently a distinguished lecturer at the Cornell University School of Hotel Administration. Philip has served as board director for companies on three continents, currently for travel search engine developer Hopper Inc., India's MakeMyTrip, Russian OTA oktogo.ru and mobile application developer QuickMobile. In addition, he serves as board advisor for European OTA ODIGEO, commission recovery specialist Net Trans, and accommodation booking provider BookingMarkets. Prior to PhoCusWright, Philip was CEO of a venture-funded software developer and travel booking engine pioneer. He is a magna cum laude graduate of Duke University and holds an MBA from Vanderbilt University. Decades after first espousing the power of Internet travel, Philip continues to spark industry epiphanies... and leave audiences buzzing. Download Philip's full bio.
